Anchor And Content Writer

Company Description IMD Brand is a branding and advertising agency based in Pune that partners with businesses to build strong, meaningful, and future-ready brands. The team combines strategy, creativity, and precise execution to help clients communicate clearly and connect authentically with their audiences. Services include branding and re-branding, advertising and offline branding, creative and visual production, digital marketing and performance, and brand-focused podcasts. IMD Brand focuses on long-term brand growth and consistency, offering an environment where professionals collaborate on impactful, multi-channel campaigns.
Role Description The Anchor and Content Writer role at IMD Brand is a full-time, on-site position located in the Pune Division. The person in this role will anchor brand-focused video and audio content, including podcasts, interviews, and promotional segments, ensuring clear, engaging, and professional on-camera and on-mic presentation. Day-to-day responsibilities include researching topics, developing scripts and storylines, writing news-style and brand-oriented content, and collaborating with the creative team to align messaging with overall brand strategy. The role also involves coordinating with production teams for recording and broadcasting, participating in content planning meetings, and adapting scripts in real time during live or recorded sessions. The Anchor and Content Writer will help maintain a consistent brand voice across all assigned content and contribute ideas for new formats and series.
Qualifications

• Candidates should possess strong Reporting and News Writing skills for preparing accurate, engaging scripts and content.
• Candidates should possess Broadcasting and Presenter skills for on-camera and audio anchoring of brand-related shows and segments.
• Candidates should possess Broadcast Journalism skills to structure narratives, interviews, and stories suited to audio-visual formats.
• Excellent spoken and written English; proficiency in additional regional languages is an advantage.
• Ability to work closely with creative, marketing, and production teams in a fast-paced agency environment.
• Strong research, storytelling, and time-management abilities, with attention to detail and deadlines.
• Prior experience in anchoring, podcast hosting, or digital video content creation is preferred.
• Relevant academic background in Journalism, Mass Communication, Media Studies, or a related field is beneficial.