Copywriter

Location: Indiranagar, Bangalore

Job Type: Full-time, On-site

Experience Level: Entry / Mid-Senior

Reporting To: Brand Strategist

About the role:

TrueNorth International is on the hunt for a spirited, ideas-first Copywriter to help take our consumer brands — Kilig and Nev — to bold new heights! If you’re someone who can effortlessly flip between clever, creative, and crisp, functional writing, this gig is your playground. You won’t just write — you’ll lead the brand voice, shape positioning, and spark real connections with customers. Ready to make words work (and win hearts)? Let’s go!

Scope of Work: 

Copywriting across Kilig and Nev Brand Touchpoints:

• Website.
• Product Packaging.
• Marketplace brand pages & product listings.
• Meta & Google Ads.
• LinkedIn Posts.
• Blogs.
• Brainstorming & collaborating with design & video teams. 
• Supporting the marketing team with collateral. 
• Working with agency partners to ensure brand voice consistency.

What makes a great fit?

• High degree of ownership.
• A structured approach to work. 
• Attention to detail. 
• An openness to feedback.
• Collaboration and empathy.

Experience: A minimum of 1-year agency experience or proven expertise in creating B2C content across channels. 

About TrueNorth International 

TrueNorth International is the powerhouse behind two of India’s fastest-growing consumer brands in the premium lifestyle and home & kitchen appliances space — Kilig and Nev. Our mission is to provide customers with an exceptional range of innovative and high-quality products that enhance their daily lives and redefine modern living.