Digital Marketing Executive

Company Description Hemani Cosmetics Pvt Ltd is a fast-growing manufacturer and exporter of premium personal care and hygiene products. The company’s portfolio includes perfumes, talcum powders, sanitary pads, diapers, and daily care essentials that support confidence, comfort, and wellbeing. With a focus on quality, innovation, and adherence to global standards, Hemani serves distributors, wholesalers, and retail partners in both domestic and international markets. The organization is committed to building trusted brands through modern manufacturing practices, consistent product performance, and strong customer satisfaction. Hemani Cosmetics Pvt Ltd is dedicated to elevating everyday care for diverse consumer needs.

Role Description This is a full-time, on-site Digital Marketing Executive role based in Ahmedabad. The Digital Marketing Executive will plan and execute digital marketing campaigns across social media, email, and web platforms to build brand awareness and support sales objectives. Day-to-day responsibilities include managing brand presence on social media, creating and updating web and campaign content, coordinating with design and sales teams, and ensuring consistent messaging across channels. The role involves monitoring web and campaign performance using analytics tools, preparing regular performance reports, and recommending data-driven improvements. The Digital Marketing Executive will also support product launches, promotional campaigns, and collaborations with external partners and agencies as needed.

Qualifications

• Strong marketing skills with experience in campaign planning, brand positioning, and customer engagement.
• Effective communication skills, including clear written and verbal communication and the ability to collaborate with cross-functional teams.
• Hands-on experience in social media marketing, including content planning, community management, and platform-specific best practices.
• Proficiency in web content writing for websites, landing pages, and digital campaigns, with attention to brand voice and clarity.
• Ability to use web analytics tools to track key metrics, interpret data, and optimize digital campaigns.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Familiarity with basic design tools or coordinating with creative teams for digital assets is an advantage.
• Organized, detail-oriented, and able to manage multiple projects and deadlines in a fast-paced environment.