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Head of Marketing
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Packaging Innovations & Empack
Job Description
Ready to step up into a Head of Marketing role?
If you're an experienced Senior Marketing Manager with a background in B2B exhibitions who loves building campaigns, leading people and delivering commercial results, we'd love to hear from you.
At Easyfairs, We're Looking For a Hands-on Head Of Marketing To Lead The Marketing Strategy For Three Of The UK's Leading Manufacturing Exhibitions
You'll manage two direct reports, work closely with our Head of Community & Content and report directly to the Head of Portfolio. Together you'll shape the future growth of one of our flagship event portfolios.
What You'll Be Doing
You'll own the marketing strategy from planning through to delivery, creating integrated campaigns that drive registrations, exhibitor engagement and commercial growth.
You'll
This is a fantastic opportunity for an ambitious Senior Marketing Manager looking to make the move into a Head of Marketing position.
You'll have genuine ownership, the opportunity to influence strategy, develop people and play a key role in growing some of the UK's most respected manufacturing events.
No two days are the same, and you'll work with some of the biggest brands, newest technologies and most exciting innovations shaping UK manufacturing.
Why Easyfairs?
Easyfairs is one of the world's leading exhibition organisers, delivering more than 200 events across Europe and the USA.
We've Been Recognised As
Our Benefits
🎂 Birthday day off
🏡 Hybrid and flexible working
👶 Enhanced family leave
🚲 Cycle to Work scheme
🚂 Interest-free travel loans
📚 Learning & Development Academy
🧠 External performance coaching
👩⚕️ 24/7 Virtual GP
🤝 Employee Assistance Programme
💰 Pension with salary sacrifice
👪 Life assurance
🔒 Group income protection
🏆 Long service awards
🍾 Fully stocked office bar
🎉 Regular social events
We'd love to hear from you
We know great candidates don't always tick every box.
If you've got strong B2B exhibition marketing experience and you're excited by the opportunity to step into a leadership role, we'd encourage you to apply.
Easyfairs is proud to be an Equal Opportunity Employer. We believe diverse teams create better ideas, better events and better outcomes for everyone.
If you're an experienced Senior Marketing Manager with a background in B2B exhibitions who loves building campaigns, leading people and delivering commercial results, we'd love to hear from you.
At Easyfairs, We're Looking For a Hands-on Head Of Marketing To Lead The Marketing Strategy For Three Of The UK's Leading Manufacturing Exhibitions
- Advanced Engineering
- Southern Manufacturing
- UK Metals Expo
You'll manage two direct reports, work closely with our Head of Community & Content and report directly to the Head of Portfolio. Together you'll shape the future growth of one of our flagship event portfolios.
What You'll Be Doing
You'll own the marketing strategy from planning through to delivery, creating integrated campaigns that drive registrations, exhibitor engagement and commercial growth.
You'll
- Lead the marketing strategy across a portfolio of market-leading B2B exhibitions.
- Plan and deliver multi-channel campaigns across email, social media, PPC, SEO, content and partnerships.
- Oversee and develop a team of 6, with direct management of two talented marketing managers
- Work closely with sales, content, operations and external partners to deliver exceptional events.
- Own campaign performance, reporting and optimisation using data and insight.
- Manage websites, marketing automation and CRM activity to maximise audience growth.
- Produce engaging content that resonates with engineering and manufacturing audiences.
- Manage budgets and ensure strong ROI across all marketing activity.
- Continually test, learn and innovate to improve campaign performance.
- Exhibitions or B2B events marketing experience (essential).
- Experience managing integrated marketing campaigns from strategy through execution.
- Strong digital marketing expertise across email, social, SEO, PPC and content.
- Experience managing or mentoring people (or you're ready to take that next leadership step).
- Strong commercial awareness with a data-driven approach to decision making.
- Experience using CRM, marketing automation and analytics platforms such as HubSpot and Google Analytics.
- Excellent stakeholder management and communication skills.
- The energy to thrive in a fast-moving, collaborative environment.
This is a fantastic opportunity for an ambitious Senior Marketing Manager looking to make the move into a Head of Marketing position.
You'll have genuine ownership, the opportunity to influence strategy, develop people and play a key role in growing some of the UK's most respected manufacturing events.
No two days are the same, and you'll work with some of the biggest brands, newest technologies and most exciting innovations shaping UK manufacturing.
Why Easyfairs?
Easyfairs is one of the world's leading exhibition organisers, delivering more than 200 events across Europe and the USA.
We've Been Recognised As
- Sunday Times Best Places to Work 2025 & 2026
- Deloitte Best Managed Company (seven consecutive years)
- One of the world's leading exhibition organisers
Our Benefits
🎂 Birthday day off
🏡 Hybrid and flexible working
👶 Enhanced family leave
🚲 Cycle to Work scheme
🚂 Interest-free travel loans
📚 Learning & Development Academy
🧠 External performance coaching
👩⚕️ 24/7 Virtual GP
🤝 Employee Assistance Programme
💰 Pension with salary sacrifice
👪 Life assurance
🔒 Group income protection
🏆 Long service awards
🍾 Fully stocked office bar
🎉 Regular social events
We'd love to hear from you
We know great candidates don't always tick every box.
If you've got strong B2B exhibition marketing experience and you're excited by the opportunity to step into a leadership role, we'd encourage you to apply.
Easyfairs is proud to be an Equal Opportunity Employer. We believe diverse teams create better ideas, better events and better outcomes for everyone.
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