Head of Marketing

We’re looking for a hands-on Marketing Executive who can own our brand’s presence across digital

and offline channels, drive qualified lead generation for our projects, and work closely with the sales

team to convert interest into site visits.

Key Responsibilities

Digital Marketing & Lead Generation

• Plan and run lead generation campaigns on Meta Ads (Facebook & Instagram) and Google Ads
• Monitor ad performance daily, optimise budgets, and report on CPL and conversion metrics
• Manage and grow organic social media presence across Instagram, Facebook, and LinkedIn
• Create and schedule engaging content — posts, reels, stories — aligned with project launches
  
  

Brand & Collateral

• Coordinate with designers and vendors for brochures, hoardings, banners, and site signage
• Ensure brand consistency across all touchpoints — digital, print, and on-site
• Maintain a library of project assets: photos, videos, floor plans, and renders
  
  

Events & Activations

• Organise and manage property expos, open house events, and broker meets
• Coordinate site visit logistics and customer experience at project locations
  
  

Research & Reporting

• Track competitor projects, pricing, and marketing activities in target micro-markets
• Prepare weekly marketing reports covering leads, spends, engagement, and conversions
• Manage the CRM pipeline — ensure leads are tagged, followed up, and handed to sales promptly
  
  

What We’re Looking For

Must-Have

• Minimum 5 years of experience in marketing, preferably in real estate, proptech, or a related field
• Hands-on experience running Meta Ads or Google Ads campaigns
• Strong written and verbal communication in English and Kannada
• Comfortable with content creation tools (Canva, CapCut, or similar)
• Organised, self-driven, and able to manage multiple campaigns simultaneously
  
  

Good to Have

• Prior experience marketing residential plots or apartment projects
• Knowledge of Bangalore’s real estate micro-markets
• Experience with CRM tools (e.g. Salesforce, Zoho, or similar)
• Basic video editing skills for reels and property walkthroughs
  
  

What We Offer

• Direct exposure to leadership and fast decision-making environment
• Ownership of marketing function with room to build and grow the team
• Performance-linked bonus
• 15 days paid leave per annum + public holidays
  
  

Skills: Digital Marketing,Meta ads,Google Ads,campaigns,facebook marketing,lead generation,marketing strategy