Marketing Manager
Qurist
Job Description
Job Title: Marketing Manager
Location: Gurgaon Haryana
Department: Marketing
Industry: Pharmaceuticals / Health & Wellness
Employment Type: Full-time
About Qurist
We are India's most trusted medical-cannabis brand, specialising in a variety of the purest and safest wellness products to help you enhance your quality of life. We are committed to dismantling the long-standing taboo associated with cannabis and make our products accessible to those who need them most. At Qurist, we're redefining medical cannabis in India, pioneering a shift toward natural wellness while breaking generational taboos. As we expand our footprint, we are seeking a dynamic and experienced Marketing Manager to lead strategic initiatives and drive growth.
Position Overview
The Marketing Manager at Qurist will play a pivotal role in shaping and executing the company’s marketing strategy. This individual will lead a high-performing team, oversee integrated marketing campaigns, and collaborate with cross-functional departments to ensure brand consistency and business impact. The ideal candidate is a data-driven marketer and an inspiring leader with a passion for health and wellness.
Key Responsibilities
* Plan and execute integrated marketing campaigns across digital and offline channels to drive brand awareness, customer acquisition, and business growth.
* Develop and execute content strategy across the website, social media, email, product communication, and other customer touchpoints, ensuring consistency in brand messaging.
* Drive website optimization initiatives to enhance user experience, conversion rates, and the overall customer journey.
* Manage day-to-day marketing operations, including campaign planning, marketing calendars, budgets, project tracking, and cross-functional coordination to ensure seamless execution across all marketing initiatives.
* Coordinate with internal teams, external agencies, designers, and content creators to deliver high-quality marketing initiatives on time.
* Drive brand visibility through events, partnerships, PR, community engagement, and other strategic brand-building initiatives.
* Conduct market research, competitor analysis, and monitor industry trends and consumer behaviour to uncover customer insights, identify growth opportunities, and strengthen marketing effectiveness.
* Monitor, analyze, and report marketing performance, campaign effectiveness, and key business metrics, providing actionable insights and recommendations for continuous improvement.
* Partner closely with the Senior Marketing Manager to support marketing strategy, lead high-impact projects, and drive key business priorities.
Required Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field. MBA preferred.
- 3-5 years of progressive experience in marketing
- Proven track record of driving growth through strategic marketing campaigns.
- Excellent verbal and written communication skills.
- Experience in digital marketing, performance marketing, PR, Community building and brand strategy.
- Proficiency in analytics tools (e.g., Google Analytics, HubSpot, CRM platforms).
Preferred Skills
- Experience in the wellness, healthcare, or D2C space.
- Strong understanding of consumer behavior and brand storytelling.
- Ability to thrive in a fast-paced, entrepreneurial environment.
Why Join Qurist?
- Be part of a fast-growing, mission-driven company.
- Lead impactful marketing initiatives from ideation to execution.
- Enjoy a collaborative and innovative work culture.
- Competitive compensation and benefits.
To Apply:
Send your updated resume along with a brief introduction to [email protected]
Required Skills
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