Performance Marketing Manager

Job Title: Senior Performance Marketing Manager

Experience: 5+ Years

Industry: Advertising Agency (Mandatory)

Location: Hyderabad (Work from Office)

LinkedIn Job Description

We're Hiring: Senior Performance Marketing Manager

Are you a data-driven performance marketer with agency experience and expertise in handling large-scale real estate campaigns? We're looking for a Performance Marketing Manager who can drive measurable business growth through strategic digital advertising.

Key Responsibilities:

• Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other digital platforms.
• Manage and optimize monthly advertising budgets of ₹10 Lakhs or more with a strong focus on ROI and lead generation.
• Handle Real Estate clients and develop high-performing lead generation campaigns.
• Monitor campaign performance using analytics tools and provide actionable insights.
• Conduct A/B testing for creatives, audiences, and landing pages to improve conversion rates.
• Track KPIs including CPL, CPA, ROAS, CTR, Conversion Rate, and Lead Quality.
• Coordinate with creative, content, and client servicing teams for campaign execution.
• Prepare performance reports and present campaign insights to clients.
• Stay updated with the latest trends, platform updates, and performance marketing best practices.

Requirements:

• 5+ years of Performance Marketing experience in an Advertising Agency (Mandatory).
• Proven experience handling Real Estate clients.
• Hands-on experience managing monthly ad budgets of ₹10 Lakhs or more.
• Strong expertise in Google Ads, Meta Ads, Google Analytics (GA4), Google Tag Manager (GTM), and conversion tracking.
• Experience in lead generation, campaign optimization, remarketing, and audience segmentation.
• Strong analytical, reporting, and problem-solving skills.
• Excellent communication and client management abilities.

Preferred Skills:

• Experience with CRM integrations and marketing automation tools.
• Knowledge of landing page optimization and conversion rate optimization (CRO).
• Google Ads and Meta certifications are an added advantage.