Product Marketing Manager

Requirements

• 3+ years of experience as a marketer or similar roles.
• Experience taking a product or company from 0 to 1.
• Worked at an early-stage startup and driven growth from zero to meaningful user adoption.
• Built a public profile through a podcast, YouTube channel, newsletter, Twitter/X audience, Substack, meme page, or similar.
• Strong understanding of GTM without brand recognition, large budgets, or existing playbooks.
• AI-native mindset with experience building agents, content pipelines, research workflows, automation systems, or outbound engines.
• Ability to write, ship, and iterate quickly.
• Comfortable owning growth outcomes end-to-end.
• Strong content creation and storytelling skills.

Responsibilities

• Own everything that brings users to Nola and keeps them there — the narrative, the channels, the launch sequence, the founder content, the lifecycle, the experiments.
• Define and execute the company narrative.
• Build and scale acquisition channels.
• Design and execute launch strategies.
• Drive founder-led content initiatives.
• Own lifecycle marketing and retention programs.
• Run growth experiments across channels.
• Build agents and automations to increase marketing leverage.
• Create and ship content at high velocity.
• Solve growth challenges with no predefined playbook.
• Drive user growth and engagement across the funnel.

Job Details

Remote

Interview Process

• Recruiter Screen
• Founder Conversation
• Marketing Strategy Round
• Assignment Round
• Final Founder Round