Senior Content Writer

We're looking for a Senior Content Writer to join our agency and lead content creation across multiple client accounts. You'll own the writing process from strategy through final draft - website copy, email campaigns, social content, case studies, whitepapers, and ad copy for paid platforms. This role suits someone who can adapt voice and tone across industries, generate original concepts, and write performance-driven copy for Meta and Google Ads alongside long-form content.

Responsibilities

• Write and edit high-quality content across formats (web, email, social, case studies, whitepapers)
• Write ad copy for Meta Ads and Google Ads, with an understanding of platform-specific requirements, character limits, and best practices for performance
• Coordinate directly with clients to gather content requirements, briefs, and feedback
• Understand client business concepts, products, and target audiences to write with accuracy and relevance
• Generate new content and campaign concept ideas, not just execute on existing briefs
• Translate client briefs and brand guidelines into consistent, on-voice content
• Conduct research to ensure accuracy and credibility, including interviewing SMEs when needed
• Partner with strategists, designers, media buyers, and account managers to align content with campaign goals
• Optimize content for SEO best practices without sacrificing quality
• Review and mentor junior writers, providing feedback on drafts
• Manage multiple deadlines across client accounts simultaneously
• Present content strategy and drafts to clients when needed