Senior Copywriter

We are looking for a highly creative and strategic Senior Copywriter to join our advertising agency team. The ideal candidate should have strong conceptual thinking abilities and a passion for crafting compelling copy across digital, social, branding, and campaign communications.

Key Responsibilities

Develop creative copy for advertising campaigns, social media, digital marketing, branding, scripts, and promotional materials

Generate original campaign ideas, taglines, and communication concepts aligned with brand objectives

Collaborate closely with creative designers, strategists, and client servicing teams to deliver impactful campaigns

Write clear, persuasive, and engaging content tailored for different platforms and audiences

Ensure consistency in tone, messaging, and brand voice across all communications

Present creative concepts and copy ideas confidently to internal teams and clients

Stay updated with industry trends, cultural insights, and emerging content formats

Requirements

4–6 years of experience in copywriting within an advertising agency or creative agency environment

Strong portfolio showcasing campaign concepts, ad copies, scripts, and branding work

Excellent command of English with exceptional writing, editing, and proofreading skills

Strong conceptual and storytelling abilities

Ability to handle multiple brands and projects simultaneously

Good understanding of digital marketing and social media communication

Strong communication, presentation, and teamwork skills

Preferred Skills

Experience in scriptwriting for video campaigns and advertisements

Ability to write for multilingual/regional campaigns is an added advantage

Familiarity with AI-assisted content and creative workflows is a plus

• Understanding of branding and marketing strategy preferred