Social Media Manager

Job Title: Social Media Manager – News Media

Location: Nagpur

Experience Required: 2–5 Years

Employment Type: Full-Time

About the Role

We are looking for a dynamic and creative Social Media Manager to handle and grow our news media presence across digital platforms. The ideal candidate should have a strong understanding of content strategy, audience engagement, and platform algorithms, along with hands-on skills in video editing and digital marketing.

Key Responsibilities

• Manage and operate official social media accounts (Instagram, Facebook, Twitter/X, YouTube, LinkedIn, etc.)
• Plan, create, and publish daily content aligned with news trends and brand voice
• Monitor trending topics and convert them into engaging, timely content
• Handle end-to-end posting: captions, hashtags, creatives, scheduling
• Edit and produce short-form videos (Reels, Shorts) and basic long-form content
• Coordinate with editorial/journalism teams for accurate and fast content delivery
• Track performance metrics (reach, engagement, growth) and optimize strategies accordingly
• Run and manage paid campaigns to increase reach and audience growth
• Ensure compliance with platform policies, news regulations, and ethical standards
• Engage with audience through comments, messages, and community management

Required Skills & Qualifications

• Proven experience in social media management (preferably in news/media industry)
• Strong understanding of social media algorithms and trends
• Proficiency in tools like:
• Canva / Adobe Photoshop
• Adobe Premiere Pro / CapCut / InShot
• Meta Business Suite, Twitter/X dashboard, YouTube Studio
• Excellent content writing and captioning skills
• Basic knowledge of digital marketing and paid advertising
• Ability to work in a fast-paced, deadline-driven environment
• Strong sense of news judgment and accuracy

Preferred Qualifications

• Background in Journalism, Mass Communication, or Digital Marketing
• Experience handling breaking news or real-time content
• Knowledge of SEO and content optimization
• Familiarity with analytics tools like Google Analytics