Content Creator (On-Camera)

Location: Gurugram (On-site)

Employment Type: Full-time

Shapercult is a fast-growing fashion apparel brand creating products that empower confidence and comfort. We're looking for a charismatic, confident, and camera-friendly Content Creator to become one of the faces of our brand across social media and digital campaigns.

About the Role

This is an on-camera content creation role for someone who enjoys being in front of the camera and creating engaging fashion and lifestyle content.

You will model and present our apparel through Instagram Reels, YouTube Shorts, Meta Ads, website videos, and other digital platforms.

Please Note: This is not a Content Strategist, Social Media Manager, or Marketing role. You will not be responsible for content calendars, campaign planning, or social media strategy. Our creative team will provide concepts, scripts, and direction - you'll bring them to life on camera.

Key Responsibilities

• Feature in photoshoots and video shoots for fashion apparel collections.
• Create engaging on-camera content for Instagram Reels, YouTube Shorts, Meta Ads, and website content.
• Showcase products through styling videos, try-ons, product demonstrations, transitions, GRWM (Get Ready With Me), and trend-based content.
• Deliver natural, confident, and authentic presentations on camera.
• Collaborate with the creative, photography, and marketing teams during shoots.
• Follow scripts, creative briefs, and campaign directions.
• Participate in regular product launches and promotional campaigns.
• Maintain a polished, professional appearance aligned with the brand image.

Requirements

• Confident and comfortable in front of the camera.
• Strong communication skills in Hindi and/or English.
• Passion for fashion, styling, and digital content.
• Expressive personality with excellent on-camera presence.
• Comfortable trying and showcasing fashion apparel professionally.
• Ability to work in a fast-paced creative environment.
• Prior experience creating Reels, UGC, or fashion content is preferred but not mandatory.

Preferred Skills

• Basic understanding of Instagram and short-form video trends.
• Experience in modeling, acting, content creation, or influencing is a plus.
• Ability to memorize and deliver short scripts naturally.

Why Join Shapercult?

• Be the face of a rapidly growing fashion apparel brand.
• Work with a creative team on high-quality campaigns.
• Opportunity to build your personal portfolio and on-camera experience.
• Dynamic, collaborative, and fast-growing work environment.
• Competitive salary with growth opportunities.

If you love fashion, enjoy creating engaging videos, and feel confident in front of the camera, we'd love to meet you!

How to apply

Please email the following to [email protected]:

Your updated resume

Links to your best content or previous work (Instagram Reels, TikTok, YouTube Shorts, etc.)

Your Instagram handle

Portfolio (if available)

Subject Line: Application – Content Creator (On-Camera)

Only shortlisted candidates will be contacted.